If you enjoy advertising or promoting products that you use, you might want to learn how to become a marketing representative. Careers in marketing include private sector jobs as well as government positions, and non-profit companies need marketing representatives as well as for-profit corporations. Often a job as a marketing representative can lead to more lucrative positions within a company, especially for those willing to further their education. What do you need in order to get this type of a job and succeed in a marketing career?
Getting a Job in Marketing
For entry-level positions as a marketing representative, your skill set will be more important than your education, according to Media Buzz. In some companies, only a high school diploma is required for marketing representatives. However, to remain competitive in the field an associate’s or bachelor’s degree is recommended.
To become a marketing representative, you need to demonstrate excellent communication skills, both written and verbal. An ability to work well with others helps these workers collaborate on projects and understand client needs. Strengths in problem-solving and creative thinking are also integral to these positions.
If you find it difficult to land a job in marketing without a college degree, taking courses in advertising, business and psychology could be helpful. Some degrees that can help you achieve your goal toward becoming a marketing representative include degrees in business administration, psychology, philosophy and communications.
Climbing the Corporate Ladder in Marketing
Most people who choose a career in marketing want the opportunity to climb the corporate ladder. Many opportunities abound in marketing, but the field is competitive and full of new MBA graduates. Many management representatives are in entry-level positions. To work your way up to a better position and better pay, you need a good education and skills that will set you apart from the crowd.
A shift away from print media to online marketing and advertisement has greatly changed the face of marketing. Today’s marketing representatives need to be tech savvy and understand the importance and function of social media. To stand out among others in this field, learn about search engine optimization and the effectiveness of engaging customers in social media. Hone your creative skills, and learn how to use and market them online.
Project management is also an integral part of marketing. Even before your boss chooses to place you in charge of a marketing project, begin practicing in your spare time. Volunteer work with a charity organization of your choice could provide an opportunity for you to shine at event planning and project management. These types of activities look great on a résumé.
Related Resource: Public Affairs Consultant
Many exciting jobs can be found in marketing. If you enjoy promoting products or services and like the idea of sharing great ideas with others, you will likely thrive as a marketing representative. Now that you know more about how to become a marketing representative, it’s time to get your career started. Many opportunities await, and it is up to you how far up the corporate ladder you choose to climb.
